CUSTOMER BEHAVIOUR DOING ONLINE SHOPPING: LATVIA’S CASE
نویسندگان
چکیده
منابع مشابه
Consumer Behaviour in Online Shopping
The Internet has developed into a new distribution channel and online transactions are rapidly increasing. This has created a need to understand how the consumer perceives online purchases. The purpose of this dissertation was to examine if there are any particular factors that influence the online consumer. Primary data was collected through a survey that was conducted on students at the Unive...
متن کاملA Recommender System for Online Shopping Based on Past Customer Behaviour
With current projections regarding the growth of Internet sales, online retailing raises many questions about how to market on the Net. While convenience impels consumers to purchase items on the web, quality remains a significant factor in deciding where to shop online. The competition is increasing and personalization is considered to be the competitive advantage that will determine the winne...
متن کاملUnderstanding Online Shopping Behaviour of Indian Shoppers
The growth rate of India’s e-commerce industry is fascinating. It was reported as 88% in 2013 which is a clear contrast picture of the slower economic growth of India. The rising inflation rate in recent years has not slipped away the performance of online shopping industry in India. Companies are using the internet to put across and commune the information. Simultaneously it helps the companie...
متن کاملCellular Learning Automata for Mining Customer Behaviour in Shopping Activity
Customer behavior mining in shopping activates is important from two perspectives namely, the perspective supplier of goods and the perspective of shop owners. Both groups want to know that their customers’ interest in which goods and identify which sequence of the goods that are most popular. The latter group will even change the manner of arrangements of goods in their shops, manner of good o...
متن کاملInside the Customer: Modeling Cognition during Online Shopping
Online marketers want to present potential customers with the right information at the right time. Decisions about what information to present are typically made before the customer has visited a web site, using data such as purchase histories and logs of web pages visited (i.e., clickstream data). An alternative approach is to develop predictions about what information to present based on infe...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Environment. Technology. Resources. Proceedings of the International Scientific and Practical Conference
سال: 2017
ISSN: 2256-070X,1691-5402
DOI: 10.17770/etr2017vol2.2563